HomeSearch Engine OptimizationThese Ultimate 8 Google Page Speed Mistakes That Will Reduce Your Earnings

These Ultimate 8 Google Page Speed Mistakes That Will Reduce Your Earnings

What Are the Google Page Speed Mistakes You Should Stay Away From

Is your website slow? Optimize your website speed by avoiding common Google page speed mistakes. This post will help you understand page speed statistics and avoid Google page speed mistakes, improving your website load times and search engine rankings.


Page speed refers to the time it takes for a web page to fully load and display all of its content.

Page speed is an important factor in website performance, as faster page loading provides a better user experience and can improve website traffic and search engine rankings. Page speed is affected by large unoptimized images, bulky videos, other media files, the number of codes, and server response time.

Page speed can be achieved by optimizing images and code, reducing server response time, and implementing caching strategies.


Google Page Speed refers to a set of tools and metrics provided by Google. Google Page Speed helps website owners and developers measure and optimize website speed and website performance.

Google Page Speed measures various factors such as page load time, time to first byte, and other metrics that affect overall site speed and user experience.

Google Page Speed statistics provide actionable recommendations to help web developers and site owners improve page speed, leading to better user experience, higher search engine rankings, and higher conversions.

In today’s digital environment, with the increasing importance of website speed, Google Page Speed has become an essential tool for webmasters and businesses.


The Google Page Speed Tool is a free online tool that analyzes the performance of a website and provides information on how to improve its speed and overall user experience.

Since a fast website improves user experience, user engagement reduces bounce rates, and increases the user’s chances of returning to the website, website speed has become one of the important factors.

Nowadays, website speed optimization has become one of the important factors because Google uses website speed as a ranking factor. So, while optimizing page speed, we should avoid Google page speed mistakes.

Here are some Google page speed mistakes that we should pay attention to:

  1. Excessive fonts

Too many fonts on a website are one of the common Google page speed mistakes that negatively affect a website’s page speed.

Too many fonts of different styles slow down the page load time and increase the entire size of the web page.

Optimizing the use of fonts can improve site speed and user experience.

  1. Image formats

Suboptimal image format using GIF images is one of the Google page speed mistakes.

Heavy non-optimized images, sub-optimal image formats, and GIFs can slow down the loading of a web page and affect page speed.

A sub-optimal format like BMP and TIFF files also slows down page speed. You should avoid using them.

Optimizing images by compressing them and using appropriate image formats such as JPEG or PNG can improve page speed and user experience. Use JPG rather than PNG wherever possible. SVG files work better for illustration like images like a logo.

Ultimately, it would be better to store images on your server rather than call images from another server.

  1. Lightboxes and pop-ups

Lightboxes and popups are common elements of web design and one of the reasons for Google page speed mistakes. If not used correctly, lightboxes and popups slow down a website, negatively affecting page speed and user experience.

Large sizes and complex popups and lightboxes can increase page load time and create a poor user experience.

In addition, popups and lightboxes can sometimes block content, which can frustrate users and increase bounce rates.

Optimizing the design and placement of popups and lightboxes and minimizing their impact on page speed can improve user experience and overall site performance.

  1. Third-party script

Third-party scripts such as advertising or social media widgets can slow down websites and affect page speed on a website.

These scripts often require additional HTTP requests, delaying the loading of the page’s primary content.

In addition, third-party scripts sometimes cause compatibility issues or errors, resulting in poor user experience. So, minimize the use of third-party scripts and avoid Google page speed mistakes to optimize page speed and ensure a smoother user experience.

  1. Nice homepage design

A difficult home page design with an excessive number of images, videos or other multimedia content is also one of the Google page speed mistakes. They increase the load time and affect the page speed of the website.

Optimizing your home page design by reducing the number of multimedia elements, compressing images and videos, and simplifying the design can increase page speed and improve the user experience.

  1. It does not follow the DOM (Document Object Model)

DOM order refers to the hierarchy and order of HTML elements. These elements can affect how the page is rendered and loaded. If the order is not optimized, the browser may need to make additional requests, resulting in longer page load times.

When a website doesn’t follow the DOM (Document Object Model) order, it slows down page speed and negatively affects the user experience.

By maintaining proper DOM order and using optimized HTML and CSS, you can avoid Google page speed mistakes. Correct DOM order can improve page speed and improve user experience.

  1. Caching

Caching is a process that stores frequently used data such as images, scripts, and stylesheets in a browser cache or server-side cache to reduce the need for additional HTTP requests.

When a user visits a web page, the browser downloads the resources needed to display the page, which may take some time. By caching these resources, the browser can quickly access them without having to download them again, which can significantly increase page speed.

However, if caching is not properly optimized, it can slow down page speed. Failure to enable caching or using incorrect cache headers can result in slower page loading and increased server load, impacting the user experience.

  1. When the website is not responsive

Responsive web is a design approach that ensures that website layout and content are optimized for different screen sizes and resolutions, allowing users to easily access and navigate the website on any device.

A responsive website will automatically adjust its layout and content to fit the screen size of the device used to access it, eliminating the need for zooming or horizontal scrolling.

An unresponsive website slows down website speed and negatively affects user experience, especially on mobile devices. These websites may require unnecessary content to load, resulting in slow page loads, and may not be optimized for touch interaction or smaller screen sizes, resulting in poor user experience.

Finally, avoiding these common Google page speed mistakes can significantly improve site performance and improve user experience.


In today’s digital age, a fast-loading website is one of the critical factors in generating revenue. Common Google page speed mistakes negatively impact website revenue by increasing page load times, leading to a poor user experience and ultimately lower conversion rates.

By avoiding these mistakes and optimizing website performance, businesses can increase website revenue and attract more customers.

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